Inspired by Northern Italian lakeside villas, the Varenna series is a contemporary take on classical form and silhouette. It is an indulgent collection of fully upholstered furnishings, intended to make outdoor living as gracious and inviting as the decadent retreats that influenced them. Transitional in style and in use, these pieces are a distilled approach to historic style.
Inspired by Northern Italian lakeside villas, the Varenna series is a contemporary take on classical form and silhouette. It is an indulgent collection of fully upholstered furnishings, intended to make outdoor living as gracious and inviting as the decadent retreats that influenced them. Transitional in style and in use, these pieces are a distilled approach to historic style.
Alex Woogmaster founded Las Vegas-based Woogmaster Studio in 2019 with a focus on elevated hospitality and residential projects. The namesake studio has become known for its bespoke and transportive designs which can be seen at the Bellagio and the Venetian pool decks and numerous grand residences throughout Los Angeles and Las Vegas.
For the firm’s debut East Coast project, Woogmaster and his team are carrying out the refurbishment of the lobby for a luxury residential high-rise on Central Park South in New York City.
Prior to opening his own growing firm, Alex led the Interiors department at Wynn Design Development as Creative Director under his mentor, legendary designer Roger Thomas, together delivering groundbreaking and
award-winning designs for Five-Star resorts worldwide. Alex and his team at Woogmaster Studio have also designed licensed lighting and furniture with multiple manufacturing partners. Alex holds a degree in Architecture from Cornell University, with a concentration in Architectural History, and couples that academic background with travel experience to formulate spaces that are classically informed, rich, timely, and emotionally impactful.